Arrow President's Club 2016 Campaign

As a reward for superior sales, Arrow's top performers are treated to a luxurious vacation each year. To encourage greater sales and entice success, reminders of the reward were communicated via bi-monthly mailings and emails. In addition, posters were placed throughout Arrow facilities to maintain sales momentum and sponsor visibility. We built the campaign concept around the 2016 venue, the Four Seasons Oahu, using striking visuals, the Hawaiian language and a whole lot of fun.